Ford focuses on mobile services to help more customers escape dealership trips

Ford is working with dealerships to enhance mobile service options for more customers — giving them access to free vehicle pickup and delivery as well as providing on-site repairs that competing companies like Tesla offer.

Ford is ramping up its remote service offerings to save customers a trip to their dealership for things like oil changes and recall repairs. The updated program promises that more Ford owners nationwide can get access to complimentary pickup and delivery of their vehicles, as well as mobile repair options.

Mobile services from Ford won’t operate from a central location, though. It will still be up to dealerships to offer remote services and to choose what services to provide at a customer’s home or business. Ford is, however, lending dealers a hand to get the services up and running. “We’ve been working with multiple teams at Ford to offer our customers more ways to personalize vehicle service,” stated Ford National Dealer Council chairman and dealership owner Tim Hovik in a press release.

Historically, dealership models have fragmented the vehicle purchasing and service experience for customers, which can leave the impression — good or bad — on the manufacturer instead of the dealer.

Ford is ramping up its remote service offerings to save customers a trip to their dealership for things like oil changes and recall repairs. The updated program promises that more Ford owners nationwide can get access to complimentary pickup and delivery of their vehicles, as well as mobile repair options.

Mobile services from Ford won’t operate from a central location, though. It will still be up to dealerships to offer remote services and to choose what services to provide at a customer’s home or business. Ford is, however, lending dealers a hand to get the services up and running. “We’ve been working with multiple teams at Ford to offer our customers more ways to personalize vehicle service,” stated Ford National Dealer Council chairman and dealership owner Tim Hovik in a press release.

Historically, dealership models have fragmented the vehicle purchasing and service experience for customers, which can leave the impression — good or bad — on the manufacturer instead of the dealer.

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Credits to: The Verge